We are social architects

who consult, train and advise high level experts, small enterprises and nonprofits to accelerate their growth and impact through strategic leverage of social intelligence

“Your brand’s unfair advantage is right there, under the surface of the Collective Noise.

To claim it, you must listen on social media, own and amplify your voice in relevant, targeted conversations.”

Donna Cravotta
Founder, CEO



We teach leaders, small business owners, and content creators to own their voice


We teach leaders, small business owners, and content creators own their voice and the voice of their organizations online and offline too. To understand how they can leverage technology to communicate their stories and enlist the help of internal and external stakeholders to grow their online presence in a strategic, targeted, and human way.


Most people associate social media with broadcasting, it is so much more. When structure and strategy is applied, social media becomes the vehicle to carry the brand’s story to become found, familiar, and trusted by established and new audiences. The door opens to new relationships and opportunities that align with business objectives and gets results.


Using our toolset of social media, media opportunities, content marketing, and search marketing, we develop an integrated Social PR plan. We are with you through every stage, guide you through the process, keep you on track and together grow a specific and right-fit online presence on purpose.


Regardless of role or industry, one trait our clients have in common, is they want to make a difference. Perhaps they need to grow an audience to launch a new business, publish a book, or start a speaking career and have no idea where to start.


We deeply believe that you need to be part of your conversations. Our clients own their voice and build a Social PR foundation that will strengthen their personal brand, small business or organization. We take great care in teaching you how.


  • Media Positioning
    Media Positioning
  • Social Media Strategy
    Social Media Strategy
  • Social Intelligence
    Social Intelligence Dashboard
  • Leveraging Content
    Content Leveraging Strategy
  • SEO Strategies
    SEO Strategy
  • Social Media Research
    Social Research & Discovery

What Our Clients Are Saying

Social Pivot PR is our Social PR agency partner. Our work together transformed my view of the value of PR for a small business. We’ve landed precisely targeted media, including Costco Connection, Adobe, Business Journal, Infusionsoft blog, and more. They built our social intelligence dashboard and trained the team. Our social presence may be small, yet it is mighty. We continually build relationships with aspirational peers, are found by media, and our desired next-level clients.

Kerri Konik
CEO, Brandscape Atelier

The typical social media professional advised things like “We can get your name out there. Buy a list. Blast this out.” It did not feel right, what intrigued me specifically about Donna is when she said… “We’re going to listen to conversations first. We’re not going to put you out there until you are ready. First we listen, then we position, then we join the right conversations in a strategic way.”This approach has changed everything I believed social media to be.

Lorry Leigh Belhumeur, Ph.D.
CEO, Western Youth Services

Social Pivot PR helped us to create an integrated social media presence supported by a comprehensive content strategy including blog posts, guest bloggers, articles, e-books, reviews to support the 150+ products on our website. Our content is built into a social PR system that is easy to manage and keeps us top of mind with existing and new customers.

LeAnn Lyon
Founder & President, aVivoPur.com

One of the biggest benefits from working with Social Pivot PR is learning that you do not need to be a big company to leverage impressive media opportunities. I learned how to land major media opportunities like US News and World Report and NASDAQ, just to name a few. This has helped me to build credibility and grow my business 20-30% annually.

Dave Rowan
CFP® President, Rowan Financial LLC

Donna and her team at Social Pivot PR are truly invested in their clients. Both clients and media opportunities find me via social media or through online searches that lead to my website. My media presence is BIG, I am on Fox & Friends regularly, have several web series on parenting.com, a regular Huffington Post blogger, featured in local media, print media, blogs, podcasts, and more. Simply amazing.

Ingrid Prueher
The Baby Sleep Whisperer


  • Social Media Listening
    Smart Social Media Strategies
  • Engaging on Social Media
    Social Media Is All About Connecting With People
  • PR versus Advertising - Social Pivot PR
    PR, Advertising and Social Media

Let's Discuss How We’ll Help You Do Social Right